Case Studies
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House of Biryan
House of Biryan is one of India’s fastest growing cloud kitchen brands, built around delivering a modern take on biryani through a tech-enabled, chef-less operating model. The company had strong early traction and a differentiated operational backbone.
Valence Growth Partners was mandated as the exclusive advisor for the Series A fundraise. The engagement expanded beyond capital raising into international go-to-market strategy, pricing decisions, and strategic partnerships. Valence continues to work closely with House of Biryan as a retained advisor.
Preparing for an International Series A Raise
House of Biryan approached us with a clear objective: raise growth capital to scale internationally and strengthen operations. While the brand had momentum, the story needed sharper positioning for global investors.
Strengthening the Narrative Before the Roadshow
We spent significant time refining the investment story. This included multiple deck iterations, deep strategy sessions, and aligning growth plans with credible execution milestones before taking the company to market.
Sharpening Financials and Expansion Strategy
We worked closely on expansion economics, international pricing strategy, and cost structures to ensure the numbers reflected scalable unit economics across markets.
Leading the Investor Roadshow Across Markets
We planned and executed the full investor roadshow. This included targeted outreach, managing diligence conversations, and positioning the company consistently across geographies.
Expanding the Mandate Beyond Capital
As investor conversations progressed, the mandate expanded. We advised on international GTM, negotiated key contracts, and supported strategic initiatives including product IP protection and new revenue models.
Securing Strategic Capital with Long-Term Alignment
The round closed with strong investor participation, bringing both capital and long-term strategic alignment to the business.
Impact
• 1.5x oversubscribed Series A round
• 3 stores launched in Dubai
• 2x sales growth within 9 months
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